I'm a woman who lives in the South and this is my very first Lilly Pulitzer dress...the shame! I honestly feel like Lilly Pulitzer is the way of life here and I can't believe it's taken me this long to buy anything Lilly Pulitzer?! As with everything I buy, I try to make sure that it's something I can also wear at the office since I'm there so much. I think the colors on this dress aren't too bright that I can get away with it at the office and adding a sweater blazer transforms it to an office look. Oh who cares! I really like this dress and it was so comfortable for a long day at the office. I'm a Lilly girl now :-)